French translation & content agency for industrial, tech, and deeptech companies in Grenoble, France
In the age of AI-enabled translation and copywriting, it can be difficult to find professional translators and content writers who are familiar not only with your industry or technology, but who also master the strategic challenges of marketing tech-intensive products and services to BtoB audiences.
At SFM, we have been delivering international marketing conent to industrial, tech, and deeptech companies and RTOs (research & technology organizations) since 2003.
We work with organizations of all sizes, from tech and deeptech startups to blue chip corporations and major innovation campuses and research institutes.
Proudly anchored in Grenoble, France, Europe’s deeptech hotspot, we have built a strong community of translators, writers, and subject matter experts fluent in today’s most advanced industries and technologies.
Services: French & English translation, copywriting, content strategy, and interpreting
Technical and marketing translation in French & English
We only translate specialist content, a task AI and machine translation simply can't handle. When your content has to be technically accurate and you can't risk your marketing messages sounding a little "off", we can help. Our proven network of human translators (many with prior education and careers in science and technology) and subject matter experts use the latest technology if and when it is in your best interest.
International content strategy
We can take your website international, determine whether SEO is still the best bet for your company, and improve your reach (and not just your vanity metrics) on LinkedIn. Our translation and writing services always come with recommendations, but if you need a more comprehensive strategy, we can also help with that.
Copywriting & content writing in French & English
You may be tempted to use generative AI to write your website, blog, LinkedIn, or other content directly in the languages of your international markets. This is a particularly risky approach for highly technical BtoB markets. Our writers are experts in your technologies and industries and can help you produce original content that delivers value to your readers and positions your brand as a leader. We can also advise you on when AI can help!
Interpreting for your physical and online events
Professional multlingual interpreting adds value to your events. Give your international attendees a VIP experience, make your meetings, training sessions, and workshops more effective, and stream and capture high-quality audio and video content for reuse.
Customer testimonials
Thomas Ernst
Chief Scientist, VP Research, CEA-Leti
Sara Freitas writes our annual scientific report, which is publisehd in English. She brings deep knowlege of innovation districts and advanced technologies to the project, which requires interviewing leading international scientists about complex topics and making the results of our R&D accessible to a broad audience. I also appreciate her insights into how we can better adapt our content to an international readership.
Cédric Bidet
Founder and General Manager, Web^ID, a tech lead company
SFM, recommended to us by a mutual acquaintance, handled a relatively technical web development proposal for our startup under a very tight deadline. Sara provided responsive service, was highly professional, and gave us valuable feedback on our proposal. The results speak for themselves : We won the bid. I wholeheartedly recomend SFM.
Julie Spinelli
Communications Officer, CEA, and Editor-in-Chief, MINA-NEWS
SFM translated 72 issues of our newsletter, MINA-NEWS, over its ten-year history. Sara always ensured that the English translations of our articles were aligned with our tone of voice and actively updated her knowledge of the latest trends in innovation, research, higher education, and industry to ensure that the language used was always current in fast-paced tech and deeptech fields like micro and nanotechnology. A fundamental understanding of our content guaranteed the quality of the translations delivered. The deadline for each issue was tight, and SFM’s on-time delivery was crucial to keeping the project on schedule.
Clara Rossignolo
Head of Communications, Cattin Precision Machining
We worked with SFM on the translation of our new website. Sara is as enjoyable to work with as she is talented. The English website copy is 100% aligned with our brand DNA, our expertise, and our values.
Meet the team
Sara Freitas
Owner
Sara was born and raised in New Hampshire, earning a BA Hons. in French and an MA in English Language and Linguistics from the University of New Hampshire. She moved to Grenoble, France, in 2001. She founded SFM in 2003, first as an independent contractor, and later, in 2014, as a limited liability company.
Today, SFM brings 20 years of experience in translation, copywriting, content writing, and content strategy to Grenoble's industrial and tech ecosystem. Sara has capitalized on hundreds of projects to develop deep knowledge of innovation districts, tech scaleup and transfer, and the factories of the future. She is also constantly learning about BtoB marketing, internationalization, and intercultural communication.
She is a member of the SFT, France's leading national translators' association, and Com2Grenoble, the club for communications professionals in the Grenoble area.
As seen (and heard) in...
Perrine Gebel
Office Manager & Translation Project Manager
Perrine has been assisting SFM since 2015, the year she decided to give up her day job to launch her virtual assistant service, PG Services Conseils, Perrine met Sara at an International Women's Day event at the Grenoble Chamber of Commerce, where she had come seeking feedback on her business idea. Thankfully, Sara decided to snap her up before someone else did, and the rest is history!
Perrine is in charge of all administrative processes and tasks, but where she really shines is as a systems-level thinker. No matter the problem, Perrine can usually find or build a tool or automation to handle it. In recent years she has completed translation project management training and is familiar with translation management software.
Maël Blivet
Business Developer
Maël brings enthusiasm and positivity to all of his interactions, regardles of the language (he speaks several). His voice is likely to be the first you hear at SFM Traduction Conseil. Once your partnership with our team is up and running, Maël hands things over to Perrine, who orchestrates the implementation and delivery of your project. Maël is himself a
professional translator specializing in tourism, marketing, and communication. Active in the translation community, Maël is a member of France’s main professional association, SFT, and Head of Partnerships for Tradiscord, the Discord server for French-speaking translation and localization professionals. Sara got a chance to see Maël at work when they shared the virtual stage during an online translators’ summit, and invited him to join SFM in early 2024 to assist with customer outreach.
20+ professional service providers
Translators, editors, writers, SEO specialists, community managers, video producers, designers, DTP specialists, interpreters...
We can deliver turnkey projects requiring translators, interpreters, photographers, video producers and editors, community managers, corporate journalists, SEO specialists, graphic designers, DTP specialists, and more. We only work with people we know well and whose work has already earned the trust of our customers or other members of our network.
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